Articles from February 2021

Adapt and Grow

Wednesday, February 24, 2021
Learn more about University of Iowa sport and recreation management students' experiences with the 2020 Guided Field Experience practicums.
Graphic created for The Age of Experiences book

Dr. Hunnicutt publishes 'The Age of Experiences'

Wednesday, February 24, 2021
As Leisure Studies departments at universities around the world have evolved, so has Dr. Benjamin Hunnicutt and his interests. The byproduct of Dr. Hunnicutt’s professional transformation is his recently published book, "The Age of Experiences; Harnessing Happiness to Build a New Economy."
Hannah Conlisk, Guest Services Intern at Daytona International Speedway.

Daytona practicum puts Iowa marketers in pole position

A new practicum course allows University of Iowa students to work with NASCAR and Fox Sports executives, getting hands-on marketing experience while pitching Daytona 500 promotional campaigns.